Advertising statements such as "free" and "no credit card needed" imply that the product won't cost you dollars, but you will be paying with your data and personal information.
Are you unknowingly bombarding friends with random tweets with dark links? Sharing pictures and clickbait links on Instagram without your knowledge? Is your Facebook spontaneously liking pages?
In a move to gain the respect and admiration of millions of consumers, a panel of top executives representing major product manufacturers, national magazines, and television networks came clean during a news conference on Tuesday.
While consumers are distracted by actions financial companies are taking to protect their credit card data from cybercriminals, personal shopping habits are being shared. Data sharing benefits and protects marketers, not consumers.
FoolProofMe is all about becoming a "Healthy Skeptic."
You'll probably make 40,000 impulse buying decisions in your lifetime.
This section shows you how to recognize the "traps" that lead you to those decisions.
The three impulse buying traps:
- Confusing "wants" and "needs."
- Falling for Advertising.
- Believing in Quick Fixes.
You'll save hundreds of thousands of dollars over your lifetime if you learn how to avoid the these traps.
Middle & High School Curriculum
Lessons That Will Last a Lifetime
The staggering amount of time kids spend on digital devices makes them particularly vulnerable to marketers.
FoolProof's Curriculum provides a powerful antidote. It empowers kids at a critical time in their development by teaching healthy skepticism.
Kids who use the Curriculum will be better equipped to avoid scams, resist impulse buying and recognizing manipulative marketing techniques.
The FoolProof Curriculum go beyond traditional financial literacy.
"Teaching Healthy Skepticism Makes FoolProof Unique."