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Impulse Buying

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How many impulse buys are you making?

You'll probably make 40,000 impulse buying decisions in your lifetime.

This section shows you how to recognize the "traps" that lead you to those decisions.

The three impulse buying traps:

  1. Confusing "wants" and "needs."
  2. Falling for Advertising.
  3. Believing in Quick Fixes.

You'll save hundreds of thousands of dollars over your lifetime if you learn how to avoid the these traps.

FoolProof & Walter Cronkite

"The FoolProof Foundation believes there is a fundamental flaw in the teaching of financial literacy."

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