Retailers are all over surveillance marketing—using your online behavior for targeted ads and offers. Is this strategy costing you (more) money?

Addicted to nicotine, powered by gamification. Imagine what a double addiction can do! We're talking about smart vapes. Also Read: The article…

Have you heard about the new generation of "smart vapes"—electronic nicotine devices that go beyond delivering nicotine and are packaged with fe…

AI is making our lives easier. But it's making the lives of retailers and marketers easier, too! See how AI in marketing can potentially cost you mo…

Everyone is pushing apps, but why? To increase user engagement, track your moves and initiates to buy, etcetera. Is any of that good for you?

Approximately 30% of all online reviews are fake. Are you hurt by them? And how do you protect yourself?

Social media nudging is when platforms subtly encourage or guide users to make certain choices or actions. Like liking a post or following someone, …

With social media like TikTok and its influencers, the world of "easy to recognize" ads is gone. Here’s a video to help you understand how your …

Your behavior online determines the type of ads you get, a lot of the time. See what's happening and control the ads you see.

If your kids spend time online, they're likely encountering "social media influencers" who may try to manipulate their opinions or decision-making. …

Are push notifications helping you, or costing you? Do you een know? Having a certain level of digital awareness is good for you. Start with this vi…

Scientific proof from experts that advertising always tells the truth!

Marketers have a gazillion tricks to get people exposed to ads and make sales, and manipulative design is all over it. Use our video and the resourc…

Marketers may use manipulative techniques to increase brand loyalty. Use this video and resources below to protect yourself and your family. FairPla…

As frugal consumers sail through the vast ocean of coupons and promo codes, the captivating sirens of the refurbished racket begin their enchanting se…

They're malicious ads in search engine results! Chances are, this is impacting you without you knowing it! Watch the video to learn more, and go he…

See all those wonderful promises in ads, what's not to like? Just click and buy... That's exactly what marketers want you to do. But whether it is a…

Eight-year-old Billy loves watching videos of C.T. Bubble, his favorite online kidfluencer. At least once a day, C.T. cranks out new videos loaded wit…

Get ahead of the game. Tackle high prices and a rocky economy down the road, right now! Start with these recourses and keep your money in your pock…

Consumer psychologists help retailers to boost sales. But that's targeting you and your pocketbook... Put a stop to it now!